The European Association of Communications Agencies (EACA) is a Brussels-based organisation whose mission is to represent full-service advertising and media agencies and agency associations in Europe.

EACA aims to promote honest, effective advertising, high professional standards, and awareness of the contribution of advertising in a free market economy and to encourage close co-operation between agencies, advertisers and media in European advertising bodies.
Sunday, 22 November 2009 
 Brussels in Pictures

 Award-winning Advertising
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Press release : Advertising Industry to Gather for 3rd I-COM Global Summit On Online Media Measurement
Summit will be held in Lisbon, Portugal from 10-13th March 2010 and will help uncover the “True Picture” for digital advertisers.

Press release : IMC European Awards 2009 Finalists Announced


 Brussels 30th September 2009:- Dutch agencies were the best performers in this year’s IMC European Awards for Integrated Marketing Communications with 16 finalists, followed by the UK with 12, Belgium 6, Ireland 5, Italy 4 and Spain 1.


Press release : UK and Germany dominate EACA Euro Effies® 2009 as McCann scoops Agency Network of the Year Award

Brussels 16 September 2009: British and German agencies won 12 out of 15 Euro Effies awarded in Brussels last night.


Press release : Olivier Fleurot, CEO PRCC and Publicis Events Worldwide, elected EACA President

Brussels, 16 September 2009:- Olivier Fleurot, CEO PRCC (Public Relations Corporate Communications)  and Publicis Events Worldwide, has been elected President of EACA (European Association of Communications Agencies) for the next two years.
He succeeds Gary Leih, who has just stepped down as Group Chairman & CEO of Ogilvy UK Ltd.




Documentation : WFA EACA Pitch Guidelines
A joint WFA/EACA publication provides guidelines for both agencies and clients on managing business relationships and how to organize, conduct and conclude a pitch process leading to a new client-agency relationship.
Documentation : Code Of Ethics
The adherence to high ethical principles is a requirement for any business sector today. As the representative body for the advertising and commercial communications sector in Europe, it is EACA's task to ensure that member companies have clear guidance on the ethical standards that we set for ourselves and that our stakeholders fully understand our commitments to the highest standards of performance.




Marcus Brown, CEO of Young & Rubicam Brands Geneva, has been elected to the International Agencies’ Council of the European Association of Communication Agencies (EACA)
Advertising Industry to Gather for 3rd I-COM Global Summit On Online Media Measurement

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04th November 2009
2nd Annual ACT Conference: “20 years of Commercial Television in Europe.”

12th November 2009
BEUC Multi-Stakeholder Forum “Consumer privacy and online marketing:




        
The industry funded media literacy initiative aimed at educating children on the purpose and context of advertising.